What is Online Advertising?

Online advertising is a form of marketing and advertising which uses social media to deliver your message to potential customers.

The power of online advertising is not simply in delivery. Online advertising gives us the ability to A/B test everything from image & creative to identifying the messaging that best resonates with your audience.

Advertising Process:

1. Awareness

At the awareness stage of the customer journey, you want to reach as many people in your target audience as possible.


Focus on imagery of your products and services that will prompt people to pause and learn more. 

2. Inform

Finally, in the conversion stage, you want messages that remove the final hurdle to purchase.

For example, promotions and special offers that prompt your customers to act now.

This may also be an opportunity to introduce a lead generating offer such as a free consultation, review/report, additional information found in a PDF, or even a series of videos. The goal depends on your measurement of success - is that getting their email? booking an appointment? or making an online sale?

Now is the time to introduce general information about your business, and basic descriptions of your products or services. 

This may be a carousel, a short video, or an image that directly relates to your services.

3. Educate

Once people are aware of your business, you want to focus more on the specific benefits of your products and services. This is a good moment to talk about how your products and services differ from those of competitors, since customers may be comparing brands.

4. Convert
Advertising Process
After the rest of your marketing foundation is built, it's time to introduce yourself to your audience and convince them YOU are the right solution to their problems.

Contact Us

Thanks for submitting!

Ready to get started?

It's easy to get in touch with us!

Just fill out the form below, connect with us via email, or give us a call!

We look forward to watching you grow.

Give Us a Call

Ok... need to chat now?

Give us a ring.

Phone number below for Spencer himself!

Send an Email

Have a quick question? Drop us an email! We are regularly checking out email and will get back to you ASAP.

Schedule a Call

Interested in working with Haven? Just pick a time to chat that works best for your schedule.

"Show me some results"

What would happen if your web traffic increased by 360%?

... or even just by 140%?

... or if you reached 153,900 people in a 30 day period?

The Haven Agency

• Memphis, TN • 9013788931spencer@thehavenagency.com

© 2021 by The Haven Agency. 

  • Facebook
  • Instagram
  • LinkedIn

Join other business owners who get a return on their online advertising investment.

Many businesses spend time talking about marketing, but very few take the time to DO marketing. When a business stops marketing itself, it ceases to grow.

The Haven Agency creates scalable systems for marketing and advertising that businesses need to grow. 

The Haven Agency exists because if businesses market themselves, they are more likely to survive and thrive.




Scaleable solutions that help grow your business

  • Facebook
  • Instagram
  • LinkedIn
  • YouTube